How Many People Invest in Crypto?

A recent study showed that 8% of Americans invest in cryptocurrency.
How many people invest in crypto?
The answer may surprise you.

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Cryptocurrency has been gaining in popularity in recent years, with more and more people investing in it. But just how many people are invested in cryptocurrency?

A 2019 study bystatista found that 7 percent of Americans invest in cryptocurrency. This may not seem like a lot, but when you consider that there are approximately 330 million people living in the United States, it means that around 23 million Americans are invested in cryptocurrency.

The same study found that 3 percent of Britons invest in cryptocurrency, which equates to around 2 million people. In Europe as a whole, the study found that 5 percent of people invest in cryptocurrency, which is approximately 25 million people.

When you look at the world as a whole, then, it’s estimated that around 30 million people invest in cryptocurrency. This number is only going to grow in the future as more and more people become aware of cryptocurrency and its potential benefits.

How Many People Invest in Crypto?

It is estimated that over 100 million people globally now invest in cryptocurrency. This is a staggering increase from the mere 1 million people that were invested back in 2013. So, why are so many people flocking to invest in crypto? Let’s take a look.

The Overall Numbers

There is no one answer to this question as the numbers can change quite rapidly in the investment world of cryptocurrency. That being said, a survey done in December of 2017 showed that around 8 percent of Americans had invested in cryptocurrency- which was about double the amount of people who had invested the year before. In addition, 43 percent of Americans claimed they were planning on investing in cryptocurrency in the future. It is also worth noting that most people who do invest in cryptocurrency are relatively young- with 71 percent of investors being under the age of 35.

Different Estimates

Cryptocurrency has been gaining popularity in recent years, with more and more people investing in digital assets such as Bitcoin and Ethereum. But just how many people are actually investing in cryptocurrency?

This is a difficult question to answer, as there is no central database of cryptocurrency investors (unlike, for example, the stock market). However, various estimates have been made by different organizations, and these estimates range from 3 million to 35 million.

One estimate comes from a report by the research firm Diar, which found that there are approximately 3 million BTC holders (i.e. those who own at least 0.01 BTC). This number excludes active traders who may not be HODLing their coins, as well as those who own other digital assets such as Ethereum or Ripple.

Another estimate comes from the website Crypto adoption tracker Coin Dance, which uses data from Google Trends to track global interest in Bitcoin. According to Coin Dance, the number of unique Bitcoin addresses created per day has been steadily increasing since 2016, and now stands at around 11 million. Again, this excludes people who are active traders or who own other digital assets.

A third estimate comes from the social media platform Reddit, which has a large cryptocurrency community. In 2018, Reddit estimated that there were approximately 2 million people actively using their subreddit r/Cryptocurrency (though it’s worth noting that not all of these people are necessarily investors).

While we can’t know for sure how many people invest in cryptocurrency, it’s clear that interest in this asset class is growing rapidly worldwide.

Who Is Investing in Crypto?

Cryptocurrency has been getting a lot of attention lately. This decentralized digital asset has been growing in popularity, with more and more people investing in it. But who exactly is investing in crypto? Let’s take a look at the different types of people who are investing in cryptocurrency.


Ages 18-34

The largest age group of cryptocurrency investors is 18-34 years old, making up 37% of the market. This is not surprising given that this is also the largest age group of internet users. According to a Pew Research Center study from 2019, 96% of Americans ages 18-29 use the internet, compared to 98% of those 30-49 and 93% of those 50-64.


The second largest age group of cryptocurrency investors is 35-44 years old, making up 24% of the market. Cryptocurrency investing has often been associated with young people, but its appeal seems to be broadening to other age groups as well.


The third largest age group of cryptocurrency investors is 45-54 years old, making up 20% of the market. This age group is often considered to be in the “prime of their careers” and may have more disposable income to invest than younger people.


The final age group of cryptocurrency investors is 55+, making up 19% of the market. This age group is often more conservative with their investments than younger people, but they may be attracted to the potential for high returns that cryptocurrencies offer.


A 2019 survey done by Blockchain Capital showed that more men than women are investing in cryptocurrency. Of the respondents, 64% were men and 36% were women. This is in line with other surveys done on the subject. In 2018, a SurveyMonkey poll found that only 15% of adults knew what crypto was, and of that 15%, only 7% actually owned any. A plurality (34%) of those who had heard of crypto said they were not interested in buying any. But compared to other investments, crypto still has a way to gain popularity among investors. Stock ownership among millennials is abysmal, with only 26% owning stocks, according to a Gallup poll from 2016.


A recent study showed that people who invest in crypto come from all different income levels. In fact, there is no definitive income level for crypto investors. Instead, it seems that people from all walks of life are investing in digital currencies.

There are a few reasons why income might not be a defining factor for crypto investors. First, many people see digital currencies as a way to make money. In other words, they see investing in crypto as a way to increase their income. Second, people from all income levels might have access to the same information about digital currencies. This means that everyone has the potential to invest in crypto, regardless of their income level.

However, there are a few factors that could affect how much money people are willing to invest in digital currencies. For example, people who have more disposable income might be more likely to invest larger amounts of money in crypto. And, people who are more risk-averse might be less likely to invest any money at all.

Why Are People Investing in Crypto?

It’s no secret that crypto investing has become popular in recent years. But why are people doing it? There are a few key reasons. One reason is that people believe that cryptocurrencies will become more valuable in the future. Another reason is that people see cryptocurrencies as a way to hedge against inflation. And finally, some people invest in crypto because they believe it will help them achieve financial independence.

To Make Money

Some people invest in crypto because they believe that it will appreciate in value over time. This is similar to how people invest in stocks or real estate. They hope to buy low and sell high, or “HODL,” as crypto investors say.

Other people mine cryptocurrencies as a way to earn them. Crypto mining is the process of verifying and adding transaction records to a public ledger (known as a blockchain). Miners are rewarded with cryptocurrency for their work.

Some people use cryptocurrency to purchase goods and services. Although not widely accepted, Bitcoin and other digital currencies can be used to buy items such as clothes, food, and even houses.

To Store Value

Turmoil in the traditional financial system is one key reason that people are looking to cryptocurrency as an investment. In countries with unstable governments and economies, crypto can be a way to store value that isn’t subject to the vagaries of regional instability. This was seen most recently in Venezuela, where the government’s mismanagement of its currency led to inflation rates of over 1 million percent. Many Venezuelans turned to bitcoin as a way to preserve the value of their savings.

For the Technology

The first and most obvious reason people are investing in cryptocurrency is for the technology. Cryptocurrency is based on blockchain technology, which is a way of storing and transmitting data that is secure, decentralized, and tamper-proof. This makes it ideal for handling things like financial transactions, medical records, and other sensitive data. Using blockchain technology could revolutionize the way we do business and could have a huge impact on many industries. That’s why people are investing in crypto – to be a part of this new technology and to help it grow.


To answer the question of how many people invest in crypto, we looked at a variety of different surveys and studies. The earliest survey we found was from 2013, which found that 1% of Americans owned Bitcoin. The most recent surveys we found were from 2018, which showed that anywhere from 3-5% of Americans own Bitcoin. Overall, it seems that the number of people investing in cryptocurrency has slowly but steadily increased over the past few years.

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